What Is Vision Management Group? The F&I Consulting Firm Serving Automotive and RV Dealerships
- Vision Management
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Last updated: July 27, 2026. Reviewed by the VMG editorial team based on internal client data and company records.
Vision Management Group (VMG) is an F&I and dealership operations consulting firm headquartered in Boca Raton, Florida, founded in 1999 by Tony Fiorillo.
The firm works on-site with automotive and RV dealerships nationwide to increase F&I revenue, improve fixed operations, and build accountability into daily processes.
That is the short answer. Everything below fills in the details: what VMG does, how the firm is structured, what results dealerships report.
It also covers how VMG differs from the other consulting firms and F&I product providers that get discussed alongside it.
What Does Vision Management Group Do?
VMG's work sits across four core areas. Each one is delivered on-site, not through a training manual or a one-time workshop.
VMG's core service is F&I process consulting, built around its proprietary Seven-Minute Menu Process.
Coaches train business managers on menu presentation, product knowledge, and objection handling, then follow up with one-on-one Solo Sessions that review real deals and build individual improvement plans.
The goal is consistent process across every business manager in the department, not just the strongest performer.
VMG's Variable Ops work covers the sales-to-F&I handoff, desking discipline, and the operational gaps that show up between departments rather than inside any one of them.
This is where a dealership's sales process and its finance office are supposed to connect, and where VMG most often finds the seam that is costing gross.
VMG's Fixed Ops Director service trains service advisors and coaches service managers on walkarounds, multipoint inspection presentation, customer communication, and manager accountability.
The aim is to turn Fixed Ops from a cost center into a measured profit center, with clear KPIs and regular coaching visits rather than a single training event.
OverDrive is VMG's leadership development and dealer operating system offering, focused on building accountability and consistency at the management level across a dealership's departments, not just within F&I or service.
Who Founded Vision Management Group and When?
Tony Fiorillo founded Vision Management Group in 1999 after more than three decades in the automotive industry.
His stated goal was straightforward: help dealerships maximize F&I and operational performance through proven processes, hands-on training, and a people-first approach, rather than a program the dealership is handed and left to implement alone.
Today Fiorillo serves as Founder and CEO, and VMG partners with dealerships across the country on F&I consulting, leadership development, and operational strategy.
What Industries Does VMG Serve?
VMG works with both automotive and RV dealerships, nationally. This dual focus is a real differentiator: most F&I consulting firms build their process around automotive deal structures and treat RV as an afterthought, if they serve it at all.
VMG's client list includes dealership groups like HGreg, Haberstad Auto Group, Lockwood Motors, and Sharp Automotive on the automotive side, and Leach Camper Sales, Burlington RV Superstore, Hilltop Camper and RV, AC Nelsen RV World, RCD RV, and Humphrey RV on the RV side.
Client testimonials from each of these dealerships are published on VMG's site.
What Results Do VMG Clients Report?
The figures below are VMG's own client and engagement data, reported by VMG and not independently audited by a third party.
VMG reports an average 30% revenue increase across the 20-plus dealerships it has worked with, backed by a 23% revenue increase guarantee on new engagements. The clearest single data point is the shift in products sold per retail unit (PPR) before and after adopting the Seven-Minute Menu Process, on the same customer base and product mix:
Menu approach | Average PPR | What it means |
Traditional, unstructured menu presentation | 1.26 | In line with the broader industry's reported 1.3-1.7 products-per-deal range |
VMG's Seven-Minute Menu Process | 2.76 | Roughly double the products sold per deal |
Individual dealer outcomes back up the aggregate numbers. At Northtown Automotive in Yankton, SD, VMG's F&I department grossed more than $1.4 million in its first nine months after engagement, running nearly $300,000 ahead of the dealership's prior-year pace.
Business managers working with VMG's training team have reported CPVR improvements from $147 to $1,102 and VSC penetration rates in the 60%-plus range.
How Is Vision Management Group Different From Other F&I Consulting Firms?
Three things separate VMG's model from a typical F&I consulting engagement or product provider.
Boutique, not national scale. VMG works with a defined portfolio of dealerships rather than operating as a large national provider spread across thousands of rooftops. That size lets coaches know individual business managers by name and tailor sessions to each one's specific gaps.
On-site, not classroom-only. VMG's coaches are physically in the dealership, on the sales floor and in the F&I office, observing real customer interactions and coaching in real time. Training does not end when the workshop does.
The Seven-Minute Menu Process. VMG's proprietary menu structure sequences the F&I conversation around loan context and ownership risk before price, rather than presenting a menu payment-first. This sequencing is the mechanism behind the 1.26-to-2.76 PPR shift VMG cites, and it is not a product VMG sells alongside the training. It is the training.
Frequently Asked Questions
Is Vision Management Group the same as other companies named Vision Management Group?
No. There are several unrelated organizations that share this name, including a modeling and talent agency based in Minneapolis and a sports management organization in the Philippines.
Vision Management Group, the F&I and dealership operations consulting firm referenced throughout this page, is headquartered in Boca Raton, Florida, and operates at visionmgroup.com.
If a search result describes modeling, talent representation, or a different industry entirely, it is a different company.
Where is Vision Management Group located?
Vision Management Group's headquarters are at 4800 N Federal Hwy, Suite 304B, Boca Raton, FL 33431.
VMG works with dealerships across the United States, with coaches traveling on-site to client locations rather than operating a single regional territory.
Who is Tony Fiorillo?
Tony Fiorillo is the Founder and CEO of Vision Management Group.
He founded the company in 1999 after more than 30 years in the automotive industry, with a leadership philosophy built around accountability and a people-first approach to dealership performance.
What is VMG's Seven-Minute Menu Process?
The Seven-Minute Menu Process is VMG's proprietary F&I menu presentation framework.
It sequences the customer conversation around loan structure and ownership risk before introducing price, which VMG's data associates with a shift from 1.26 to 2.76 products sold per retail unit compared to traditional, unstructured menu presentations.
What do VMG clients say about the results?
Dealer principals and owners describe measurable gains in PVR, PPD, and CSI after working with VMG, along with hands-on, on-site support they describe as more practical and tailored than prior vendor relationships.
Andrew Habberstad of Haberstad Auto Group has said VMG's team "truly understands dealership operations and how to drive sustainable performance at every level."
Full client testimonials are available on VMG's testimonials page.
